TSK
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His mother's brothers spoke of him in the ears of all the men of Shechem all these words: and their hearts inclined to follow Abimelech; for they said, "He is our brother."
Absalom did this sort of thing to all Israel who came to the king for judgment. So Absalom stole the hearts of the men of Israel.
The multitudes who went before him, and who followed kept shouting, "Hosanna to the son of David! Blessed is he who comes in the name of the Lord! Hosanna in the highest!"